Senior Digital Communications Specialist
<p style="margin:0in;"><span style="color:#161513;font-family:"Oracle Sans",serif;">As an S&C Electric team member, you’ll work on projects that have real-world impact. You’ll help transform the grid for resilient and reliable power worldwide. S&C has more than a 100-year history of innovation and has been 100% employee-owned since 2012. We continue this legacy as a trusted, forward-thinking leader in the electrical industry. You will advance a safer, more reliable, and more resilient electrical grid. Our products help the grid adapt to severe weather and transition to clean energy. We’re big enough to be a respected industry leader but small enough for you to impact our company directly. Our commitment gives you opportunities to impact on and off the job positively. Join S&C to make an impact on tomorrow’s energy challenges and become an employee-owner!</span></p><p> </p><p style="line-height:normal;margin-bottom:12.0pt;"><span style="color:#161513;font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Hours </strong></span></span></p><p style="line-height:normal;margin-bottom:0in;vertical-align:middle;"><span style="color:#161513;font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>8:00 am – 5:00 pm (Mon-Fri) Hybrid – Must be flexible</strong></span></span></p><p> </p><p style="margin:0in 0in 12.0pt;"><span style="color:#00688C;font-family:"Oracle Sans",serif;"><strong>Compensation</strong></span></p><p style="margin:0in 0in 12.0pt;"><span style="color:#161513;font-family:"Oracle Sans",serif;">At S&C, we are dedicated to providing competitive and equitable compensation for all our team members, and we are committed to transparency in our pay practices. <strong>The estimated annual base salary range for this position in the United States is $87,758 - $116,285.18.</strong> Individual pay within this salary range is determined by several compensable factors, including performance, knowledge, job-related skills and experience, and relevant education or training. This role is also eligible for S&C’s annual incentive plan (AIP), subject to eligibility criteria. </span></p><p style="margin:0in 0in 12.0pt;"><span style="color:#161513;font-family:"Oracle Sans",serif;"><strong>Join Our Team as a Senior Digital Communications Specialist!</strong></span></p><p><span style="color:#161513;font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">The Senior Digital Communications Specialist is responsible for shaping, executing, and optimizing our social media strategy across enterprise social media channels. This role spearheads the content creation and visual storytelling across social platforms and partners closely with corporate and product content teams to guide programmatic activities and ongoing improvement of our social channels. The Senior Digital Communications Specialist pushes for creative, fresh ideas while ensuring alignment with brand objectives, business priorities, and audience needs. The ideal candidate is both strategic and hands-on—able to craft insight-driven recommendations, lead paid and organic social initiatives, analyze performance trends, and oversee employee and influencer programs that amplify our brand presence.</span></span></p><p><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Key Responsibilities:</span></span></p><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Social Media Strategy & Channel Management</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Develop and oversee multi-channel social media strategies that support corporate and product marketing priorities.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Think strategically about long-term channel positioning, content mix, audience targeting, and engagement approaches and identify when strategies need refining.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Create best practices for each platform and coach internal stakeholders on thoughtful social use.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Ensure a cohesive and differentiated brand presence across all social media touchpoints and continued maturation of social platforms.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Ties social strategies to the overarching digital experience for customers and audience segments. </span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Content Creation & Visual Storytelling</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Identity and pitch new, creative content ideas that push for fresh, platform-appropriate activity while maintaining brand guidelines.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Strong ability to independently write catchy, captivating content that compels audiences to engage.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Create basic social assets using design tools (e.g., Canva, Adobe Express, InDesign, or similar).</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Collaborate with designers and videographers to bring larger creative concepts to life by providing clear briefs, feedback, and direction for visual and video content.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Proactively develop and maintain editorial calendar to plan content related to company initiatives and execute in a timely manner.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Platform Intelligence & Trends Monitoring</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Stay informed on platform algorithm updates, best practices, new features and industry benchmarks to keep strategies current.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Monitor emerging trends, audience behavior, and cultural trends to identify new content opportunities.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Share insights and apply learnings to ensure content relevance and support ongoing optimization.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Stakeholder Consultation & Collaboration</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Serve as a trusted advisor to corporate and product content teams and coach them on social content creation.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Provide strategic recommendations on content, messaging, formats, timing, and platform features and use.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Partner with cross-functional teams, including content strategists, graphic designers, and videographers/animators, to bring social concepts to life.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Support internal teams with social expertise during campaigns, announcements, and product launches.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Paid Social Campaign Management (LinkedIn Focus)</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Lead planning, execution, and optimization of paid LinkedIn campaigns.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Provide guidance on targeting, objectives, content formats, and messaging.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Recommend budget allocations and monitor pacing, spending efficiency, and campaign ROI.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Ensure campaigns align with broader marketing goals and overarching channel strategies.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Performance Analytics & Optimization</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Own social media reporting, dashboards, and performance insights in close collaboration with data analysts.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Analyze platform trends, content performance, and audience behavior to refine strategy and continually optimize channels.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Plan and execute tests to experiment with new ideas and refine content substance, creative, and copy.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Translate data into actionable recommendations and present findings to internal stakeholders.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Employee Advocacy Program Management</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Oversee the internal employee advocacy program to amplify corporate and product content.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Develop monthly content bundles, engagement prompts, and internal promotion tactics.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Track program performance and identify opportunities to increase employee participation and reach.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Social Listening & Insights</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Manage the social listening platform to monitor conversations, brand mentions, and emerging topics.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Synthesize insights into regular summaries for corporate and product teams.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Identify risks, opportunities, audience sentiment, and competitive trends.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Community Building & Engagement</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Grow and nurture online communities by strategically following relevant individuals, partners, industry voices, and customers to expand visibility and engagement.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Actively monitor conversations across social platforms to identify opportunities for real-time interaction and brand visibility.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Initiate and respond to comments, messages, and discussions in a timely, brand-appropriate manner.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Develop the strategy and framework for a new influencer/creator program.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Identify relevant influencers/creators, vet opportunities, and manage ongoing relationships.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Oversee content collaboration, compensation processes, and performance measurement.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Ensure influencer/creator content aligns with brand voice, product messaging, and compliance requirements.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Maintain regular and punctual attendance. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Attend in-person or virtual meetings as requested or required. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Communicate effectively and respectfully with others. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Other responsibilities as assigned.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Influencer & Creator Program Development</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Develop the strategy and framework for a new influencer/creator program.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Identify relevant influencers/creators, vet opportunities, and manage ongoing relationships.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Oversee content collaboration, compensation processes, and performance measurement.</span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Ensure influencer/creator content aligns with brand voice, product messaging, and compliance requirements.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"> </p><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>Additional Functions:</strong></span></span></p><ul style="list-style-type:disc;"><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Maintain regular and punctual attendance. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Attend in-person or virtual meetings as requested or required. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Communicate effectively and respectfully with others. </span></span></li><li style="line-height:normal;margin-bottom:0in;tab-stops:list .5in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;">Other responsibilities as assigned.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"> </p><p style="line-height:normal;margin-bottom:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;"><strong>What you’ll need to Succeed: </strong></span></span></p><ul style="list-style-type:disc;"><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Bachelor’s degree in communications, Marketing, Journalism, English, or a related field.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">5–7+ years of experience in social media, digital marketing, or related roles.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Proven success developing and managing social strategies for B2B or corporate brands.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Hands-on experience running paid campaigns, ideally with strong LinkedIn expertise.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Experience with social analytics, employee advocacy tools, and social listening platforms.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Mastery of social management platforms (e.g., Hootsuite, Sprout Social, or similar).</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Experience with social listening tools (e.g., Meltwater, Brandwatch, TalkWalker) and advocacy tools (e.g., EveryoneSocial, Sprout Advocacy, Hootsuite Amplify).</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Familiarity with reporting dashboards and data visualization tools.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Basic design skills (Canva, Adobe Express, InDesign, or equivalent).</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Strong communication, writing, and presentation abilities.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Ability to translate data into insights and insights into recommendations.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Comfortable consulting with senior stakeholders across multiple teams.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Highly organized, nimble, and possessing strong project management skills.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Detail-oriented and able to maintain high quality of work.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Proactive, independent, and a self-starter.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Creative thinker with an understanding of digital storytelling and platform nuance.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Willing to grow, open to feedback, and a positive collaborator.</span></span></li><li style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Ability to professionally represent S&C with outside vendors, organizations, and collaborators.</span></span></li></ul><p style="margin-bottom:0in;margin-top:0in;"> </p><p style="margin-bottom:0in;margin-top:0in;"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;"><strong>Preferred</strong></span></span></p><ul style="list-style-type:disc;"><li><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">Experience working for a B2B company.</span></span></li></ul><p style="line-height:normal;margin-bottom:0in;"> </p><p><span style="color:#161513;font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">S&C Electric is committed to equal-opportunity employment. All employees and applicants will be considered without regard to age, color, disability, gender, national origin, race, religion, sexual orientation, gender identity, protected veteran status, or any other classification protected by federal, state, or local law. If you are an individual with a disability and need an accommodation to complete the application, please email us at </span></span><a href="mailto:TAsupport@sandc.com"><span style="font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">TAsupport@sandc.com</span></span></a><span style="color:#161513;font-family:"Oracle Sans",serif;"><span style="font-size:12.0pt;line-height:106%;">. </span></span></p><p><strong>No fixed deadline</strong></p><p><strong>#LI-DB1</strong></p><p> </p><p> </p><p> </p>
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